A dedicated team


A dedicated team

At the core of ThinkSport lies a visionary Board, guiding the organisation towards its goals with wisdom and insight. Their vision is executed by a small yet mighty team of talented staff and external experts, who blend expertise and passion in every project, ensuring excellence across the board. Together, we cultivate connections, fuel innovation, and enact positive change in our world.


Leaders from various sectors of the sports industry and experts in governance and strategy collaborate with us to guide our direction and decisions. This ensures our initiatives align with the evolving needs of the sporting world, making you an integral part of our shared journey.

Andrea Traverso

Andrea Traverso


Director Financial Sustainability and Research, UEFA

Christophe De Kepper

Christophe De Kepper

Director General, International Olympic Committee

Christian Muller

Christian Mueller

Co-Founder and Managing Director, Partners for Sports

Bart Prinsen

Bart Prinssen

FIBA director E&VC partnerships Sports industry (B2B & B2C) and Sports data companies


At ThinkSport we take pride in the strength derived from the unique blend of talents and expertise that each member brings to the table. Together, we form a dynamic team dedicated to running projects and driving positive change in the sports industry.

Claudine Breton

Claudine Breton

General Director

Claudine pivoted from the sky to the ground. She is happy to discuss any sport, yet she watches ice hockey—she`s Canadian!

Zina Singer

Zina Singer

Chief Innovation

Citizen of the World, out-of-the-box thinker and creative “gardner” of innovation who likes to plant, grow, cultivate and cross-fertilize opportunities.

Celia Tholomier

Célia Tholomier

Innovation Manager

Small in stature but big in dreams, Célia loves to seek innovation on uncharted paths!

Alexander De Groot

Alexander de Groot

Intern Event & Communication Assistant

From football to sports event management. Maybe I was a tad better at football, but let’s keep that quiet.

Ana Jelusik

Ana Jelusic Black

Communication Expert

A multi-cultural, multi-lingual, 3-time Olympian who went from finding her way through gates to finding her way with words.


Our core team is complemented by a group of collaborators, each adding a unique touch to our work and supporting us in driving transformative initiatives within the sports industry.